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Design & Marketing

Courses on design, search and marketing for people who make things and need others to find them. So far they include search engine optimisation for Google and for AI answer engines, local SEO, Google Search and Shopping ads, measuring a website with Google Analytics 4 and Google Tag Manager, email and social media marketing for small businesses, persuasive web copy, and design itself with Figma, Canva and the fundamentals of UX. New courses are added to this subject all the time.

16 courses. Levels 1 and 2 are free to read, no account needed.

Courses

  • Google Shopping Mastery: Merchant Center to Sales

    Use one example online shop to get your products approved and visible on Google Shopping, Search, Images and AI Mode. You will build feeds that perform well, f…

    Course · Google · Design & Marketing · Capable · 19 levels · 4 free · Professionally curated by levelupwith.com

  • Trustworthy Tracking with Google Tag Manager

    Build tracking you can trust on a test site, one piece at a time: GA4 events and key events, ecommerce, Google Ads and Meta conversions, consent mode v2 under…

    Course · Google · Design & Marketing · Capable · 20 levels · 4 free · Professionally curated by levelupwith.com

  • Local SEO: Get Found on Google Search and Maps

    Set up, optimise and protect a Google Business Profile for one example business, and build the citations, location pages, links, reviews and tracking that brin…

    Course · Google · Design & Marketing · Capable · 18 levels · 4 free · Professionally curated by levelupwith.com

  • Profitable Google Search Ads for Small Businesses

    Set up, build and run Google Search campaigns for a local service and a small online shop, so that you can track conversions, control spend and judge results b…

    Course · Google · Design & Marketing · Capable · 18 levels · 4 free · Professionally curated by levelupwith.com

  • Measuring Your Website with Google Analytics 4

    Set up, configure and read Google Analytics 4 with confidence. You will collect the right events under UK GDPR consent rules, build reports and explorations th…

    Course · Google · Design & Marketing · Capable · 18 levels · 4 free · Professionally curated by levelupwith.com

  • Digital Marketing with AI: From Zero to 90-Day Plan

    Build a complete marketing plan for one example small business, channel by channel. For each channel you learn the proven method, where AI speeds it up, what a…

    Course · Design & Marketing · Design & Marketing · Expert · 72 levels · 4 free · Professionally curated by levelupwith.com

  • Email Marketing for Small Businesses: UK Edition

    Build one complete email programme for an example small business. You'll grow a lawful UK list, write welcome sequences, newsletters and automations that bring…

    Course · Design & Marketing · Design & Marketing · Capable · 18 levels · 4 free · Professionally curated by levelupwith.com

  • Marketing Inside AI Assistants: Ads, Apps and Agents

    Get your business ready to be found and chosen inside ChatGPT, Copilot, Perplexity, Gemini and Google AI Mode. Each lesson covers one channel and labels what i…

    Course · Design & Marketing · Design & Marketing · Capable · 20 levels · 4 free · Professionally curated by levelupwith.com

  • Visible and Accurate in AI Search and Assistants

    Learn how ChatGPT search, Gemini and Google AI Mode, Microsoft Copilot, Claude and Perplexity find and cite sources, then apply each mechanism to your own bran…

    Course · Design & Marketing · Design & Marketing · Capable · 20 levels · 4 free · Professionally curated by levelupwith.com

  • Canva for Work: Design Basics to Finished Files

    Make clean, on-brand social posts, flyers, presentations and one-pagers in Canva without any design training. In each lesson you build one real design step by…

    Course · Design & Marketing · Design & Marketing · Capable · 18 levels · 4 free · Professionally curated by levelupwith.com

  • Persuasive Web Copy: Words That Make People Act

    You'll learn to research your reader, sharpen a value proposition and write headlines, landing pages, product pages, emails and calls to action that get people…

    Course · Design & Marketing · Design & Marketing · Capable · 18 levels · 4 free · Professionally curated by levelupwith.com

  • Social Media That Sells: Small Business Playbook

    You'll learn to turn social media into real customers for your small business. We follow one local bakery and one freelancer as you set goals, pick the right p…

    Course · Design & Marketing · Design & Marketing · Capable · 20 levels · 4 free · Professionally curated by levelupwith.com

  • UX Design Fundamentals: From Problem to Tested Design

    Take one small product from a vague problem to a tested, accessible design. You will learn to run user research, turn findings into personas, journeys and prob…

    Course · Design & Marketing · Design & Marketing · Capable · 20 levels · 4 free · Professionally curated by levelupwith.com

  • Figma from Zero: Design and Prototype a Real App

    Start with no design experience. You will design, prototype and hand off one small mobile and desktop screen set in Figma, adding one skill per lesson: auto la…

    Course · Design & Marketing · Design & Marketing · Capable · 18 levels · 4 free · Professionally curated by levelupwith.com

  • Digital Marketing for Small Businesses: Zero to Plan

    Learn to find and position for your customers, build a website that turns visitors into customers, and run search, content, email, social and paid campaigns th…

    Course · Design & Marketing · Design & Marketing · Capable · 20 levels · 4 free · Professionally curated by levelupwith.com

  • SEO Mastery for Google and AI Answer Engines

    Learn how Google crawls, renders, indexes and ranks pages, and how AI answer engines pick their sources. Then use that knowledge on a real site: plan keyword s…

    Course · Design & Marketing · Design & Marketing · Expert · 60 levels · 4 free · Professionally curated by levelupwith.com

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